What is Search Intent? Simple Ways to Incorporate it Into Your Marketing Strategy
Satisfying user intent must be the primary goal of anybody putting relevant and engaging content out on the internet as part of a marketing or business strategy. If you are an SEO strategist or marketing professional, you may be on the brink of ranking success. You may have top-notch content that simply is not ranking…
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Helena B.
What Are Core Web Vitals, and Why Do They Matter for Small Business SEO?
Core Web Vitals are designed to provide a better web experience by encouraging website owners to focus on performance, loading, interactivity, and visual stability. They make it easier for website owners and developers to understand and improve the user experience on their websites. This is important because, as confirmed by Google, page experience is a factor…
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Camila C
Why Is Google Cloud Gaming a Game Changer?
Google is continuing its push into cloud gaming by launching a new feature that allows users to play games directly from its search results. The new feature, currently in beta, will let users play a selection of games directly in their web browser without needing additional software or hardware. This could be a significant cloud…
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Brandi M.
Google Not Happy with Canada’s Proposed “Link Tax”
A link tax is a proposed rule that would require Google and other tech companies to pay publishers every time they link to their content. The Canadian government is currently considering the proposal. If it is enacted, it will force Google and other companies to compensate publishers that don’t meet basic journalistic standards. The broad…
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Brandi M.
Google’s New Broad Core Algorithm Update – Launched May 2022
Anyone who follows search engine news knows that Google occasionally updates its ranking algorithms. These updates, known as “core updates,” can significantly impact search results. This week, on May 25, 2022, Google released a broad core algorithm update. It will take roughly two weeks to roll out fully. This update is designed to make search…
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Brandi M.
Google MUM: Everything You need to know about its Latest Search Engine Update
Nowadays, it is challenging to understand and appreciate just how much impact search engines, such as Google and Bing, have on our everyday lives. You can imagine what it was like to search for information, such as product features, in the old days. It was a complicated and time-consuming process. Thanks to search engines like…
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