April 11, 2024

10 Landing Page Mistakes That Can Affect Your Conversion Rate

Your landing pages are attracting lots of visitors, but there’s a problem: low or no conversions. Visitors come to your website, engage with the content and then leave without taking the desired action. If this pattern continues, it can significantly impact the return on investment (ROI) of your marketing efforts. If your conversion rate is…

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POSTED BY

Leon Radon

February 20, 2024

What Are Core Web Vitals, and Why Do They Matter for Small Business SEO?

Core Web Vitals are designed to provide a better web experience by encouraging website owners to focus on performance, loading, interactivity, and visual stability. They make it easier for website owners and developers to understand and improve the user experience on their websites. This is important because, as confirmed by Google, page experience is a factor…

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POSTED BY

Cizon S.

January 18, 2024

Why is SEO localization crucial for improving brand awareness?

If you’re planning to expand your business internationally, it is important to have an SEO localization strategy in place. Entering new markets requires more than simply translating your website content. To be able to connect with your new audience, you must adjust all your information to fit the culture and customs of the market you’re…

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POSTED BY

Leon Radon

July 1, 2023

Google Aims To Improve Search Quality With New Feedback Form

Google has announced an update to its search quality user report form, allowing users to report search quality issues more effectively. This move demonstrates Google’s continued commitment to its quest to improve user experience and addressing problematic content within search results. Last year, Google introduced Search Essentials, which provided transparency regarding their policies and practices…

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POSTED BY

Cizon S.

June 24, 2022

Google’s New Broad Core Algorithm Update – Launched May 2022

Anyone who follows search engine news knows that Google occasionally updates its ranking algorithms. These updates, known as “core updates,” can significantly impact search results.  This week, on May 25, 2022, Google released a broad core algorithm update. It will take roughly two weeks to roll out fully. This update is designed to make search…

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POSTED BY

Cizon S.