January 18, 2024
Why is SEO localization crucial for improving brand awareness?
If you’re planning to expand your business internationally, it is important to have an SEO localization strategy in place. Entering new markets requires more than simply translating your website content. To be able to connect with your new audience, you must adjust all your information to fit the culture and customs of the market you’re…
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Helena B.
November 18, 2023
Understanding Google E-E-A-T and How It Can Benefit Local SEO
In the realm of Search Engine Optimization (SEO), Google’s E-E-A-T has emerged as a crucial metric influencing search rankings. That is why, unraveling the intricacies of E-A-T is essential for businesses aiming to enhance their online visibility, particularly in local contexts. This article explores the significance of E-E-A-T in Google’s algorithm, explaining how companies can…
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