What is Search Intent? Simple Ways to Incorporate it Into Your Marketing Strategy

March 8, 2024 Camila

Satisfying user intent must be the primary goal of anybody putting relevant and engaging content out...

What Are Core Web Vitals, and Why Do They Matter for Small Business SEO?

February 20, 2024 Camila

Core Web Vitals are designed to provide a better web experience by encouraging website owners to foc...

Why is SEO localization crucial for improving brand awareness?

January 18, 2024 Camila

If you’re planning to expand your business internationally, it is important to have an SEO localiz...

Understanding Google E-E-A-T and How It Can Benefit Local SEO

November 18, 2023 Camila

In the realm of Search Engine Optimization (SEO), Google’s E-E-A-T has emerged as a crucial me...

Why Personalization Matters in Digital Marketing?

November 8, 2023 Camila

In today’s rapidly changing digital landscape, personalization is an essential part of success...

6 Key digital marketing KPIs to track for start-ups and small businesses

November 1, 2023 Brandi M

Key performance indicators or “KPIs” are important when it comes to assessing the efficacy and s...

Google Aims To Improve Search Quality With New Feedback Form

July 1, 2023 Brandi M

Google has announced an update to its search quality user report form, allowing users to report sear...

Search Generative Experience -Google Latest Update For an Enhanced User Experience

June 12, 2023 Camila

Google has recently introduced significant updates to it’s Search Generative Experience (SGE),...